Floor graphics are cost-effective: just like many other printed advertising tools, floor graphics are straightforward to create, and their cost is very affordable. They are designed to last longer than other printed devices, and they don’t need any special maintenance (unlike banners, for example.)
Another thing that helps with maintaining low prices is that they don’t have to be custom made for every single kind of floor. You can stick them almost anywhere from carpeted floor to cement, and they are also simple to peel off, they don’t leave any glue marks or affect the surfaces, so there is no need for special removing and cleaning methods.
They are a tool for “wayfinding”: This a technique we mentioned before, but it is highly useful to guide people towards your place. Pedestrians love to follow pathways because it’s almost like a child game, and they end up at the front of your store without even noticing. The “wayfinding” method also lets you showcase some special offers or even challenges to make the customer experience more enjoyable.
They let you be creative: creativity always attracts people; it may be to showcase your store, promote an event, or only to make a space more accessible, innovative designs always help you be noticeable. The fact that you’ll be displaying art in a non-conventional surface opens the door for many more creative ways of showcasing the information and catching people’s attention that is why 3D effects on floor graphics are so popular.
Floor graphics let you save space: if space is one of your main problems, floor graphics may help you, as they take advantage of a commonly unused surface. Some other advertising tools like banners may need more space to be fully visible, and that is something that not everyone has so that floor graphics can make the most out of your limited space.
They make people notice your products: That is the primary goal of advertising. Well, floor graphics do that in the end. If people follow the pathway to your store, they’ll be most likely to enter and see some of your products (and hopefully buy them.) If they spend some time around an area with a large graphic on the floor, they’ll also be seeing the stores and places around those graphics, and the possibility of entering one increases. They guide people towards a business in a more subtle way.
Now we’re pretty sure you see how fantastic floor graphics are, but just in case, we want to add more information. Nowadays floor graphics have evolved, and they are now produced for both indoor and outdoor surfaces, Indoor decals are designed to be easy to install and durable, but at the same time, they are also easy to peel off. They have a slip-resistant function and are perfect to fit them on temporary spaces.
Outdoor decals are much more durable as they can grip onto rusty and uneven surfaces like cement or asphalt. They also hold very well against frequent everyday walking and other elements. If you want to order a floor graphic, make sure always to specify where you are going to use them, so you get the type of graphic that you need for that surface.
Here at Edinburgh Banners, we offer the best quality and prices for your custom floor graphics. All of our printing features the option of doing it with carbon-neutral material (which you may want to consider to help our planet), and we also offer you a designing service if you don’t have your design just yet. All of our products can be fully customized to your needs, from the cutting to the size.
If you need terrific looking floor graphics definitively, Edinburgh banners are your solution. We’re proud to serve you with everything you need, and we can do it fast, as we also offer same day printing and same-day delivery. All of our custom floor graphics can be printed with different looking textures, like Matt, Gloss, Clear, and even the bubble-free versions of all three. Edinburgh banners will be delighted to help you print the most amazing looking floor graphics for your business or event and help you get noticed by the most significant quantity of people possible.